Harvest Minerals - Sweet dreams turns into coffee in the morning
Matthew Gordon, Ptolemy Capital
4 Months ago
Interview with Mark Heyhoe, COO of Harvest Minerals (AIM: HMI)
Harvest Minerals is an AIM-listed organic natural fertiliser producer in Brazil. Heyhoe claims Brazil is the fastest-growing fertiliser market in the world.
Harvest Minerals fertiliser brand is KPfertil. Heyhoe claims KPfertil has significant production advantages and consumer advantages over more conventional forms of fertiliser. He claims that KPfertil is cheaper to produce than more conventional fertilisers (around US$18 per ton with scaled-up reduction to US$7.50). He also claims KPfertil is much easier to produce than many other fertilisers, because it is found in heavily weathered rock/lava at surface. The only processing required is for the KPfertil to be crushed, and Heyhoe claims crushers are inexpensive. Heyhoe also explains that KPfertil is organic and natural, which feeds into the green narrative a lot of investors quite like. He also claims KPfertil has advantages for farmers; specifically, there is no leaching. KPfertil goes straight into the soil and stays there for longer than other fertilisers.
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